Faculty Membership
Istanbul Gelisim University Faculty of Business, Assistant Professor (2012-present)
Istanbul Aydın University, Faculty of Economics and Administrative Sciences, Asst. Professor (2011-2012)
Istanbul Aydın University, Faculty of Economics and Administrative Sciences, Asst. Professor (2011-2012)
Lessons I Give
Strategic Brand Management
Marketing Research
Marketing Management
Global Marketing Management
Research Design and Methods in Social Sciences
Science Philosophy and Methodology
Contemporary Business and Management Approaches
Strategic Management and Global Approaches
Institutionalization and Corporate Management
Quality and New Management Approaches
Organizational Behavior and Organizational Culture
Human Resources Management
Marketing Research
Marketing Management
Global Marketing Management
Research Design and Methods in Social Sciences
Science Philosophy and Methodology
Contemporary Business and Management Approaches
Strategic Management and Global Approaches
Institutionalization and Corporate Management
Quality and New Management Approaches
Organizational Behavior and Organizational Culture
Human Resources Management
Academic Publications
CEYLAN K. E., KURT A. (2018) Understanding The Factors That Influence Mobile Buying Behavior Of Young Turkish Consumers: An Empirical Investigation, Research Journal Of Politics, Economics And Management 6 (5), 123-134.
CEYLAN, K. E. & ERAVCI A. (2018). The Effects of Cultural Heritage on Economic Value and Brand City Market Performance. The Journal of International Scientific Researches, 3 (4), 45-61
DURSUN, İ., TÜMER KABADAYI, E., CEYLAN, KE, GÖKMEN KÖKSAL, C. (2019) Russian Consumers' Approach to Turkish Products: Country Image, Examining the Effects of Consumer Ethnocentrism and Consumer Hostility, Business and Economics Research Journal, Accepted for 10 ( 2nd)
DURSUN İ., TÜMER KABADAYI E., CEYLAN K. E. (2015). Turkish Version of the Need for Decision Scale Validity and Reliability Assessment. Business and Economics Research Journal, 6 (3), 113-128.
DURSUN İ., TÜMER KABADAYI E., CEYLAN K. E. (2014). A Study on German Consumers' Intention to Buy Turkish Goods, Country Image and the Effects of Consumer Ethnocentrism. Journal of Management and Economics Studies, 12 (22): 328-347.
AKILLIBAŞ E., CEYLAN K.E. (2019) A Journey to the Consumer Brain from a Neuromarketing Perspective. Business and Management Sciences International Congress (IYBK 2019), 22-24 February 2019, Istanbul.
YILMAZ, C., CEYLAN K. E. (2004). Value-Based and Database-Based Customer Segmentation: An Application for Turkish Consumers, ”9. National Marketing Congress, Gazi University, Ankara.
CEYLAN, K.E., (2010) “Reasons of Positive Evaluation of Turkish Goods by Foreign Consumers: A Field Study on Russian and German Consumers”, Journal of Turkish World Studies.
GÜL, A., PEKİN H., YASAN A., CEYLAN K.E., (2008) Factors Determining Travel Vehicle Preferences and The Effects of These Factors on High-Speed Train Preference, II. International Railway Symposium, Istanbul.
